By Mark “Mr. Idea” Bullock

The New Business Card Is A Podcast

Build your brand, own your audience, and never chase a customer again. The entrepreneur’s complete guide to podcasting as a business strategy.

Your voice is worth millions

Before you read a single chapter, Mark asks every business owner one honest question: if you disappeared from the internet tomorrow, would anyone notice you were gone?

We live in an attention economy. Every day your customers are hit with thousands of messages from businesses that want their money. The ones that win are not always the best. They are the ones that show up consistently, build genuine trust, and earn a place in the listener’s mind long before a purchase decision is made.

That is what a podcast gives you: a direct line, a real relationship, and a voice in someone’s ears during their commute, their workout and their lunch break. A presence competitors cannot buy their way into.

If you don’t have a brand, you don’t have a business. If you don’t have a voice, you don’t have a brand. Your podcast is your voice at scale.Mark “Mr. Idea” Bullock

Why quality matters

It is not enough to simply have a podcast. The show has to sound like it means something, look professional on video, and come out consistently enough that people count on it. In a crowded market, the quality of your presentation is the first signal your audience uses to judge everything else you do. That is exactly why Mark built the Main Event & Friends Podcast Center.

Who it is for

Entrepreneurs, business owners, coaches, consultants, real estate agents, financial professionals and creatives who know they have something valuable to say, and are ready to build the platform to say it at scale.

From the founder’s book

The New Business Card Is A Podcast

The entrepreneur’s guide to podcasting as a business strategy: build your brand, own your audience, and never chase a customer again.

Start your podcast

504Mpodcast listeners worldwide
80%of listeners hear most or all of every episode they start
63%have bought something after hearing it on a podcast
4.4 yrsaverage relationship with a favorite show

Before your booking

Podcast client intake form

Get a head start on your show. Download our intake form, answer what you can (“not sure yet” is a fine answer), and bring it to your first session or email it back. Your answers become a custom game plan for your podcast.

Download the intake form (PDF)

  • Client information
  • Vision & goals
  • Branding
  • Show format & content
  • Hosts & guests
  • Target audience
  • Production & recording
  • Editing, publishing & distribution
  • Launch plan
  • Marketing & social media
  • Monetization & sponsorships
  • Budget, timeline & success

Questions we get a lot

Who wrote The New Business Card Is A Podcast?

Mark "Mr. Idea" Bullock, MBA, MPM, founder and CEO of Main Event & Friends Podcast Center in Woodbridge, NJ.

What is the book about?

It is a guide to podcasting as a business strategy: how a consistent, well produced show builds your brand, earns trust and brings customers to you.

Book online

Pick a service and choose your time

Reserve with a 50% deposit. Pay the balance the day of, online or in person.

Planning something custom? Send an event request or call 908-414-8737.

Ready when you are.

Call 908.414.8737, pick a time online, or just walk in. We're open seven days a week inside Woodbridge Center Mall. Enter through Macy's.

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